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Guidelines For Sending Photos

Between our website, catalogs, flyers and emails we have a lot of different avenues to present the creative works of our artists and companies. Some of these formats require certain types of images to reproduce well. These guidelines will help you provide us with the best images to properly display your creations.

If you have any questions, call us toll free at 1 800 447-7995.

image size

For best results, set your camera on the highest quality setting and send us the largest file possible.

In order to use images for printed catalogs, the image needs to be high resolution. Most cameras that can shoot at least 5 megapixels will provide high resolution images. Set your camera on the highest quality setting and send us the largest file possible.

For our catalogs, the high resolution files need to be about 5 inches x 5 inches at 300 pixels per inch. Most cameras shoot at 72 pixels per inch, not 300, however they shoot much larger at approximately 20 inches or more. These sizes will work well.

file type

Preferred file types:
JPG   or   TIFF   or   EPS

What about these file types? GIF, PNG, and BMP
These file types are generally NOT good enough quality for print but might be. If that is all you have, send it and we will check.

sending images

Email is the best ways to send most images.

Please email your images up to 20mb in size to this address:
send to

Other ways to send larger images.

If your file size is larger than 20mb, there are free services on the internet that can be used such as:

send to yousendit
YouSendIt.com will send files up to 100mb for Free.
click for YOU SEND IT

send to mailbigfile
MailBigFile.com will send files up to 300mb for Free.
click for MAIL BIG FILE

Send us a CD or DVD or Thumbdrive.

Deadlines always are tight in so email is the best way to send images. You can send your images on CD/DVD/Thumbdrive, but it will take more time. Our address is:

The Toy Shoppe
c/o Marketing
11632 Busy St.
Richmond, VA 23236

photography tips

  • Shoot on light or white backgrounds.
    Shooting on light or white backgrounds gives us more flexibility when placing items in a layout so we prefer them.
    Special note: That being said, other backgrounds can add a lot to an image. Nature can be a terrific background. As a general rule, we try to avoid backgrounds that overpower or detract from the doll or bear.

  • Shoot each piece separately.
    Always take an image of each individual piece. Feel free to take group shots as well (as many creations play well together), but always send a individual shot.

  • Don't crop the item out of the picture.
    Try not to crop off part of the doll or bear on the edge of the image. Leaving a good amount of space around the piece allows for more flexibility of use.

  • Be sharp!
    Make sure your image - or at least the important features of the piece - are not blurry. People generally look are the faces first and foremost, so it is good to use the face, ears or nose for a focal point.

  • Light off center.
    Light from the side or off center to get a nice molding light that shows the sculpting and dimension of the subject.

  • Avoid the flash on your camera.
    Shooting with a camera flash directly at the subject will remove all shadows giving a flatter look that isn't always appealing.

  • Don't use incandescent light bulbs.
    Stay away from incandescent bulbs (your basic lamp light bulbs). An incandescent bulb produces a yellow light overall.

  • Neutral light bulbs.
    Use a more neutral light bulb such as a compact fluorescent light bulb that is available at any home store. These give off a bluer light which tends to be more neutral.

  • Set your camera correctly.
    If you do not use a compact fluorescent light bulb, check to see if your camera has a setting for shooting indoors (this might be a choice under lighting or white balance). This setting tries to compensate for the yellow cast from an incandescent bulb.

  • Shoot outdoors or close to a window.
    The natural outdoor light is very nice and fairly neutral. If you shoot outdoors, morning and late afternoon or evening lighting is very appealing. The overhead sun at mid-day causes some harsh shadows. An overcast sky can also offer perfect diffused lighting for shooting outdoors.

Any questions? Just call us for more information 1 800 447-7995.