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Mochi Panda by Steiff Available only The Toy Shoppe
Chip n Dale and Cheshire by Steiff Available only The Toy Shoppe
Steiff Simba and Nala from Disney's The Lion King Available only The Toy Shoppe
Winnie The Pooh From Disney Christopher Robin at The Toy Shoppe
Olivia Horse On Wheels at The Toy Shoppe
2019 Steiff Nutcracker Collection - Nutcracker, Sugar Plum Fairy and Mouse King Ornament at The Toy Shoppe
2019 Steiff Richard Steiff Teddy Bear at The Toy Shoppe
Steiff Lesley Anne Ivory's Agneatha Cat available at The Toy Shoppe
2017 Steiff Club Exclusive Noah's Ark at The Toy Shoppe
Narrow your choices . . .
special offers only

 

Steiff's Largest USA Authorized Shop! Best Store To Buy Steiff Bears, Teddy Bears, Rabbits, Dogs, Cats, & Fun Animal Friends.

Winnie The Pooh, Christopher Robin EAN 355424
by Steiff 

$220.00 

AMC $44.00/mo

59672

item details

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Free Keyring with $250 Steiff Order

Boeky Lamb EAN 103490
by Steiff 

$90.00 

AMC $45.00/mo

42505

item details

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Free Keyring with $250 Steiff Order

Classic Mohair Growling Bear 13 inch EAN 011566
by Steiff 

$215.00 

AMC $43.00/mo

38474

item details

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Free Keyring with $250 Steiff Order

Felt Elephant on Wheels EAN 420412
by Steiff 

$145.00$105.00

AMC $52.50/mo

29601

item details

Steiff Sale

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Foxy Terrier EAN 031717
by Steiff 

$240.00   $216.00

AMC $43.20/mo

29577

item details

Steiff Sale

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Studio Baby Penguin EAN 504976
by Steiff 

$175.00 

AMC $43.75/mo

28942

item details

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Studio Elephant EAN 500725
by Steiff 

$1,350.00 

AMC $112.50/mo

44361

item details

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Free Keyring with $250 Steiff Order

Studio Giraffe EAN 502170
by Steiff 

$1,100.00 

AMC $91.67/mo

44362

item details

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Free Keyring with $250 Steiff Order

Studio King Penguin EAN 505010 26 inch
by Steiff 

$395.00 

AMC $39.50/mo

28941

item details

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Studio Lion EAN 502651
by Steiff 

$4,975.00 

AMC $414.58/mo

29029

item details

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Studio Pony EAN 523403
by Steiff 

$4,925.00 

AMC $410.42/mo

31759

item details

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Signature Classic Teddy Bear EAN 038570
by Steiff 

$265.00$132.50

AMC $44.17/mo

45220

item details

Steiff Sale

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Classic 1909 Blond EAN 000379
by Steiff 

$220.00 

AMC $44.00/mo

47509

item details

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Happy Teddy Light Brown EAN 012617
by Steiff 

$39.95 

47555

item details

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Happy Teddy Light Brown EAN 012662
by Steiff 

$34.95 

47557

item details

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Mini Teddy Blond EAN 040009
by Steiff 

$60.00 

47541

item details

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Mini Teddy Brown Tip EAN 040023
by Steiff 

$60.00 

47543

item details

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Arco polar bear EAN 115110 18 inch
by Steiff 

$99.00 

AMC $49.50/mo

47595

item details

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Charly Dangling Brown EAN 012846
by Steiff 

$19.95 

47586

item details

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Charly Dangling Brown EAN 012891
by Steiff 

$29.95 

47588

item details

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Charly Dangling Brown EAN 012914
by Steiff 

$44.95 

47589

item details

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Lotte EAN 111778 16 inch
by Steiff 

$42.95 

47591

item details

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Lotte Teddy Keyring EAN 111785
by Steiff 

$18.95 

47600

item details

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Charly Dangling Bear EAN 012808
by Steiff 

$34.95 

45093

item details

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Arco Polar Bear EAN 063060
by Steiff 

$495.00   $445.50

AMC $40.50/mo

48712

item details

Steiff Sale

Free Keyring with $250 Steiff Order

Panda Keyring EAN 112102
by Steiff 

$18.95 

48727

item details

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Lielou Pug EAN 045042
by Steiff 

$240.00   $216.00

AMC $43.20/mo

49303

item details

Steiff Sale

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Fynn EAN 111389
by Steiff 

$165.00 

AMC $41.25/mo

49536

item details

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Sissi Piglet EAN 071874
by Steiff 

$49.95 

49545

item details

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Studio Bear EAN 500558
by Steiff 

$3,700.00 

AMC $308.33/mo

49582

item details

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Charly Dangling Bear EAN 012815
by Steiff 

$29.95 

49740

item details

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Lotte EAN 111365  7 inch
by Steiff 

$19.95 

40916

item details

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Luise Teddy Bear EAN 022999
by Steiff 

$32.00 

43544

item details

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Sleeping Bag Blue EAN 238499
by Steiff 

$75.00$37.50

49787

item details

Steiff Sale

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Luca Teddy Blond EAN 027475
by Steiff 

$225.00 

AMC $45.00/mo

50101

item details

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Paddy Panda Ted Light Brown EAN 027178
by Steiff 

$150.00 

AMC $50.00/mo

50100

item details

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Merci Teddy Pendant Bear EAN 028243
by Steiff 

$48.00$36.95

29764

item details

Steiff Sale

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Steiff's Family Circus Teddy Bear Blue EAN 238109
by Steiff 

$45.00 

50935

item details

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Steiff's Family Circus Giraffe Gift Set In Suitcase Large EAN 235979
by Steiff 

$80.00$65.00

51028

item details

Steiff Sale

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Steiff's Family Circus Teddy Bear Pink EAN 238123
by Steiff 

$45.00 

50936

item details

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Steiff's Family Circus Turtle Cushion With Bag EAN EAN 235603
by Steiff 

$49.00 

50952

item details

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Mizzy Cat Blond Tabby EAN 099342
by Steiff 

$70.00 

51655

item details

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Steiff's Little Floppy Linda Lamb EAN 281129
by Steiff 

$27.95 

51662

item details

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Treff Replica 1928 EAN 402036
by Steiff 

$225.00$135.00

AMC $45.00/mo

52096

item details

Steiff Sale

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Blue Birth Teddy Bear EAN 001765
by Steiff 

$250.00 

AMC $41.67/mo

52850

item details

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Personalized Celebration Teddy Bear EAN 001772
by Steiff 

$250.00 

AMC $41.67/mo

52849

item details

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Pink Birth Teddy Bear EAN 001758
by Steiff 

$250.00 

AMC $41.67/mo

52851

item details

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Sleep Well Bear Comforter, Pink EAN 239533
by Steiff 

$29.95   $25.46

52807

item details

Steiff Sale

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Sleep Well Bear, Reddish Blond EAN 239731
by Steiff 

$59.00 

52790

item details

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Studio Elephant EAN 501470
by Steiff 

$950.00 

AMC $79.17/mo

52812

item details

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Sweet Dreams Lamb Comforter, Pink EAN 239632
by Steiff 

$38.95 

52799

item details

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Sweet Dreams Lamb Rattle, Pink EAN 239656
by Steiff 

$22.95 

52797

item details

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Teddy Bear Keyring, Beige EAN 112300
by Steiff 

$18.95 

52811

item details

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Wittie Owl EAN 033131
by Steiff 

$99.00$59.40

52843

item details

Steiff Sale

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Studio Giraffe EAN 502200
by Steiff 

$2,400.00 

AMC $200.00/mo

29091

item details

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Grace EAN 035265
by Steiff 

$275.00$165.00

AMC $41.25/mo

51524

item details

Steiff Sale

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Iris Teddy Bear
by Steiff 

$270.00$189.00

AMC $47.25/mo

53326

item details

Steiff Sale

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Bert Event Teddy Bear EAN 421297
by Steiff 

$99.00 

AMC $49.50/mo

53347

item details

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Bronze Medal Bear EAN 673801
by Steiff 

$268.00$187.60

AMC $46.90/mo

53442

item details

Steiff Sale

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Free Keyring with $250 Steiff Order

 
Steiff Editions at The Toy Shoppe
Exclusive Steiff Editions at The Toy Shoppe
Worldwide Steiff Editions at The Toy Shoppe
North American Steiff Editions at The Toy Shoppe
Steiff Replica Editions at The Toy Shoppe
Steiff Club Editions at The Toy Shoppe
Baby-Safe Steiff Editions at The Toy Shoppe
Steiff Plush Teddy bears and Animal Friends at The Toy Shoppe
 
Steiff's 2019 Fall Collection, Available At The Toy Shoppe

Steiff Releases 50 New Editions For Fall 2019 Collection July 1st

Disney Christopher Robin MovieSteiff of Germany brings many friends together in their Fall Collection for 2019. Christopher Robin's best friend is, of course, Winnie The Pooh and Steiff bring us an all-new version based on the blockbuster Disney movie. What a treat! He looks as though he stepped right off the big screen and into our hearts.

Friends of the Lion King are re-united as Steiff brings Simba's best friend, Nala, to life in fine mohair. They have also introduced a Lion King gift set based on the new 2019 CGI animated remake of the Lion King. Both editions are amazing. Remember, when you order two or more Lion King editions from The Toy Shoppe, you get a special background as our gift to help you display them!

Royal Platinum Paper Teddy by SteiffWith 50 new friends in the 2019 Steiff Fall Collection, you'll discover something for everyone. For Steiff enthusiasts, the Richard Steiff Teddy Bear brings a new twist to the Father of the Modern Teddy. The Royal Platinum Paper Teddy is an innovative bear that hearkens back to the post war era when materials were in short supply and Steiff had to be more innovative in their designs and manufacturing. Steiff's new Nutcracker series captures the magic of that holiday ballet. National Geographic and Steiff have partnered to present a collection of realistic plush animals that illustrate the beauty and fragility of the environment while reinforcing the need for immediate protection of endangered species as a means to preserve the planet. This is only the beginning of what is certain to be a popular collection of new and friendly faces.

 

The Toy Shoppe Is Your Best Shoppe For 2019 Steiff Club Memberships & Renewals

2019 Marks The 27th Year Of The Steiff Club

free Club ChairThe Steiff Club is something really special. Here countless enchanting animals can meet people who have kept young at heart. Here the pleasure in something special is tended and maintained with much enthusiasm because the exchange of Steiff experiences, personal memories and stories is so contagiously happy and alive. Yes, there is only one Club in the world where everything is all about Steiff animals. - Welcome to the Steiff Club!

Being a Club member entitles you to purchase Steiff Club editions including the Steiff 2019 Annual Club Bear, the Steiff 2019 Event Bear (shown above) and special editions such as the magnificent Steiff Noah's Ark set. As part of your Steiff Club membership or renewal, you will receive a precious 4 inch Teddy bear created to pair with the Annual Bear and the Event Bear.

The Toy Shoppe Is Your Best Shoppe For 2019 Steiff Club Memberships & Renewals

Added Benefits
By purchasing or renewing your Steiff Club membership at The Toy Shoppe, you will be awarded added benefits that you will not find anywhere else.

Special Offers
Special offers throughout the year will be available ONLY for members who have joined or renewed their Steiff Club membership through The Toy Shoppe.

 

Our Special Limited Edition Family Of Steiff Exclusives Made Just For Our Collectors At The Toy Shoppe
Steiff Toy Shoppe Exclusives


Steiff Exclusives Available Only At The Toy Shoppe

We here at The Toy Shoppe love Steiff and hold dear the many treasures they have created over their long history. So one of the nice aspects of being at The Toy Shoppe has been to combine our insight into Steiff with our own imaginations to create special exclusive editions just for our Toy Shoppe customers (who we know share our particular affection for these marvelous friends). After we present our ideas to the Steiff designers, they add a bit of Steiff magic and bring them to life. It has been our true joy to work with Steiff to create pieces that are both appealing in their own right as well as having historical significance for the collector. Our exclusives are firmly grounded in the Steiff philosophy that has delighted generations around the world. We focus on the importance of Steiff and what we feel makes a particular Steiff piece special.

For 2018, our new Teddy is an extraordinary addition to our family of Steiff exclusives. With the warmth of his custom Schulte mohair, he brightens up the entire room. He is the perfect size to hold-and-hug and also has a long, rich voice. One unique feature is his medallion. Inspired by the bear head paper chest tag used on Steiff friends for over 50 years, we have created a fine metal medallion in the design of this tag. Instead of having the bear's name on this medallion, you can personalize you medallion with you name, dates, message... anything you want! You Steiff Teddy will be uniquely yours!

 

The Lion King By Steiff From The Disney Movie THE LION KING, Available At The Toy Shoppe

Steiff Brings The Beloved Lion King Characters To Life:
Simba, Nala, Timon & Pumbaa

In 1994 Disney produced The Lion King movie to the delight of children of all ages for its compelling story, amazing musical score and wonderful animation. The story takes place in a kingdom of lions in Africa following a young lion cub ( Simba ) and his friends ( Nala, Timon and Pumbaa ) and his adventures as he grows into adulthood to take his rightful place as King. Disney recreated the movie in a live-action CGI film that was released in the summer of 2019.

Steiff released their first Lion King editions in the 2019 line which included a young Simba and Nala based on the original animated film and a Steiff Gift Set featuring all four friends and based on the live-action CGI film. The artisans at Steiff have done an amazing job with these characters; all of these special, limited edition Lion King pieces are extraordinary.

This character, as with all of the Disney/Pixar licenses, is made exactly to Disney's specifications. Steiff must follow strict guidelines as far as color, size, accessories, materials, etc. This licensed character has been created and designed, as required by Disney, in the exact likeness from the classic early cartoons and is approved by Disney. © Copyright Disney

BONUS GIFT ONLY FROM THE TOY SHOPPE
Steiff Lion King Background only at The Toy Shoppe

Free Sunset Backdrop
When You Buy Two Limited Editions
From The Steiff Lion King Series


Capture the magic of The Lion King with this
dramatic backdrop that we custom-made
for your Steiff Lion King editions!

Limited time offer subject to change.

 

Steiff Fully-Licensed Limited Edition Paddingtons Are At The Toy Shoppe

Steiff Celebrates the 60th Anniversary
Of Michael Bond's Beloved Paddington

Mrs Brown bent down. “You’re a very small bear,” she said.

“I’m a very rare sort of bear,” he replied importantly.
“There aren’t many of us left where I come from.”

“And where is that?” asked Mrs Brown.

“Darkest Peru.”

Michael Bond based Paddington bear on a lonely Teddy bear he noticed on a shelf in a London store on Christmas Eve 1956, which he bought as a present for his wife. The bear inspired Bond to write a story; A Bear Called Paddington - first published on October 13, 1958. Little could he have known then how many people from around the world would come to know, love and adore his small bear from darkest Peru.

"Paddington is eternally optimistic and always comes back for more, no matter how many times his hopes are dashed," "It's simply the joy of a little bear who is an outsider getting into scrapes and mishaps - always with the best of intentions - and coming out on top every time."
Michael Bond

In 2018, a major motion picture, Paddington 2, was released to the delight of Paddington fans everywhere. On the website of movie reviewer ROTTON TOMATOES, the website's critical consensus reads, "Paddington 2 honors its star's rich legacy with a sweet-natured sequel whose adorable visuals are matched by a story perfectly balanced between heartwarming family fare and purely enjoyable all-ages adventure."

 

Steiff Bunnies, Rabbits, Conys & Hares Available At The Toy Shoppe

The Toy Shoppe Has The Best Selection Of Steiff Rabbits, Bunnies, Hares & Conys

Though famous for their Teddy bears, Steiff also has over a century of experience crafting fine soft rabbit friends for children around the world. Many of the limited edition Steiff rabbits are extraordinary and use the finest materials such as Steiff-Schulte mohair and alpaca. From Peter Rabbit and Mopsy Bunny( from the hit movie) to the limited edition Benny Springtime Bunny EAN 683626 to the adorably petite Sonny Bunny, Steiff has created a hare that suits ever taste!

At The Toy Shoppe, you'll quickly discover a rascally rabbit, a comely cony, a BFF bunny or a happy hare to brighten your day!

 

The Toy Shoppe Is Your Best Shoppe For Steiff Teddy Bears & Animals

Good News For Collectors: The Toy Shoppe Is Steiff's Largest Authorized Dealer In The United States

Danny And Barrie with Maximillian Teddy BearWhen the doors first opened at our new shop in 1975, we were thrilled that the very first box we opened contained a Steiff Teddy bear. After forty years, we still have that same passion for Steiff Teddy bears and have shared it with thousands of Steiff enthusiasts around the world! It has been our pleasure.

The Toy Shoppe has earned the prestigious Best In America status from Steiff

With our due diligent to offering the full line of Steiff Teddy bears, collectible limited editions, special editions, children's toys and baby toys, The Toy Shoppe has earned the status of Best In America. We are very proud of this distinction and know that we owe this recognition to all of our friendly, knowledgable staff who love Steiff as much as our collectors.

The Toy Shoppe is an Authorized Steiff Club Store

The Steiff Club was designed for those who love Steiff and are looking to expand their Steiff knowledge, activities and opportunities. The club includes the Steiff Club magazine, invitations to Steiff events and special edition Teddy bears and animals. The Toy Shoppe is the best place for collectors to join the Steiff Club. Being designated officially as an Authorized Steiff Club Store allows us to provide you with a new Steffi Club membership or a renewal of your existing annual membership. We are the best source for all of your special Steiff Club editions and offer all the services you expect from us like easy AMC payment plans, terrific packing on your precious Steiff bear and fast shipping to your home.

These designations from Steiff support what we have always known:

The Toy Shoppe is always your best shop to buy Steiff Teddy bears and animal friends!

 

The Toy Shoppe Is The Best Store To Buy All Your Steiff Teddy Bears & Animal Friends

The Toy Shoppe is your best shop to buy Steiff Teddy bears in the USA. You'll enjoy shopping our huge selection of White Tag limited editions, Yellow Tag open editions and exclusive editions available only at The Toy Shoppe.

We offer a great selection of North American exclusives, Worldwide editions, and even Steiff European exclusives. If you are looking for hard-to-find retired editions, call us toll free at 1 800 447-7995. We have a great selection of rare retired editions. Shop The Toy Shoppe for the finest selection of Steiff Teddy bears and animals in the world!

Since 1975, The Toy Shoppe has offered the finest Teddy bears and animal friends from around the world. Our interest-free flexible payment plans are easy and make your collecting fun and stress free. And you won't find a more knowledgable, friendly staff than at The Toy Shoppe.

Visit us in Richmond, Virginia. Our gallery is conveniently located and a quick stop when travelling through Virginia. Click on the "view larger" link below the map to get directs through Google maps. We look forward to meeting you in person!

The World Famous Steiff Button-In-Ear Tag

Steiff's "Button-in-Ear" Signifies The Best Of The Best

Each Steiff creation proudly wears an ear tag. Recognized worldwide, this symbol is a clear identification of genuine Steiff products and quality.

Yellow Tag Original Collection

Every original Steiff animal with Steiff's world famous trademark, the "Button-in-Ear", shows that this is one of the many, wonderful creations from the vast Steiff assortment - an unmistakable original from the famous company with a long-standing tradition. Both big and small Steiff fans immediately recognize the yellow ear tag.

White Tag Limited Edition

All the animals and Teddy bears at Steiff are very pleased to receive the extraordinary distinction of the white & red ear tag because these are produced in a limited edition. Only a limited number is available and some are only available in certain countries. Each of these Steiff creations comes with a certificate that insures its authenticity.

Black Tag Replica

Each creation of the replica series by Steiff is an extraordinary historic character. These true-to-original creations are reproduced exactly according to their historic Steiff role models. All replicas have a white & black ear tag to show their special status and the true-to-original "Button-in-Ear" from the respective year of production.

Silver Tag Selections

The Steiff Selection Series is a marriage of the modern and the traditional. High-quality decorative animals - with a design based on the latest trends in the fashion industry and handmade from the finest fabrics and materials - which, despite their fashionable looks, still have the unmistakable natural design that makes Steiff unique.

Steiff & Swarovski
Two Great Companies Partner
To Create Teddy Bear Magic

When two legendary companies such as Steiff of Germany and Swarovski combine their talents, the results are truly spectacular. Both are respected around the world for their creativity and expertise. Since 2005, these two companies have collaborated on several unique projects bringing innovation, interesting characters and delightful editions to collectors.

Many of these highly sought-after editions have included beautiful Swarovski crystal ornaments draped around the neck of a friendly Steiff Teddy bear. This year's Cookie, The Holiday Bear is a terrific Teddy bear with a distinct Gingerbread man ornament. In other editions, Steiff has actually embedded Swarovski Element crystals in the paw pads of the Teddy bear for a glittering - ever changing - appeal. The 2012 Steiff Teddy bear Diamond has brilliant crystals in all four paw pads. When Steiff introduced Dorothy Teddy bear from The Wizard of Oz, they set "ruby" Swarovski crystals in her paw pad in the shape of the movie's logo... amazing!

SteiffOne of the most notable results of this partnership has been the striking Xillion crystal used as the anchor in the Button-In-Ear tag. The Steiff Button-In-Ear tag was originated by Margarete Steiff's nephew Franz in 1904 as a way to identify Steiff Teddy bears and animals from counterfeits. Voted one of the world's most recognizable trademarks, the basic design has remained the same for over 100 years and has been the symbol of Steiff quality Teddy bears! The importance of Steiff's collaboration with Swarovski is clearly demonstrated by Steiff creating this new Button-In-Ear design using a Swarovski crystal in a select few of their limited editions!

Both companies bring their own artistic vision and talents to each new Teddy bear. It is a wonderful combination of the best of traditional Teddy bears with the fresh twist of modern elements. Steiff collectors have fallen in love with these exceptional editions.

SwarovskiSteiff Button

Olaf By Steiff From The Disney Movie FROZEN, Available At The Toy Shoppe

Steiff Brings Those Beloved Characters
From FROZEN To Life Beginning With Olaf

Originally an inanimate snowman that Anna and Elsa built while playing as children, Olaf then came to life when Elsa unleashed the full extent of her powerful magic. He's funny, loyal, and extremely friendly! After teaming up with Anna, Kristo, and Sven in an epic journey to save Elsa and the Kingdom, Olaf becomes a cherished part of Arendelle's royal family. It is a story that has taken the world's breath away!

 

The Toy Shoppe & Steiff . . . Together Since 1975

Since our doors first opened in 1975, The Toy Shoppe has been your premier Steiff Store!

Chub-Ling our Toy Shoppe exclusive by Steiff

The very first box of merchandise that we opened for our shoppe in 1975 was filled with Steiff Teddy bears and it was exhilarating! We established The Toy Shoppe way back then to bring fine dolls and Teddy bears to our collectors. With their long tradition and commitment to excellence, Steiff bears are a natural fit for our shoppe.

In the early 1900s, Richard Steiff created the modern Teddy bear as we know and love him today. Steiff's continued innovation and commitment to quality has touched generations of children around the world.

Over the years, Steiff collectors in the USA and around the world have turned to The Toy Shoppe for their Steiff bears and animals. Our selection is unmatched. We have worked closely with Steiff both in North America and in Germany to design exclusive editions for our collectors that are compelling to Steiff collectors and Teddy bear lovers alike. We travelled to Giengen, Germany to search for inspiration deep within Steiff's archives, their treasure trove of past editions that reaches into their rich history. Maximilian began our Steiff Teddy bear family over a decade ago and since then we've created a wide array of Steiff editions exclusively for our collectors. From Traveller to Little Bear to GrandPapa to Chub-ling to Polar Cub to little Jocko, each one has brought a unique character of Steiff design often introducing innovative techniques or materials in their production. Collectors have adored our Toy Shoppe exclusives by Steiff!

Danny and Barrie Shapiro of The Toy Shoppe with Jim Pitocco, President of Steiff USAWe at The Toy Shoppe are honored to be the premier Steiff shoppe in North America. Our staff is very friendly and knowledgeable and eager to assist you. Just call us toll free 1 800 447-7995 and we will be glad to help you discover that perfect addition to your Teddy bear collection or that perfect Steiff gift for a child, a baby or even yourself!

The Toy Shoppe

Photo: Danny and Barrie, owners of The Toy Shoppe pictured here with Jim Pitocco, President of Steiff USA

 
Steiff Tradition - Creator Of The First Teddy Bear

As the second oldest German toy company still in existence, Steiff has had a very influential role in how the world plays.

Danny and Barrie Shapiro at the Steiff Archives in Germany

Photo shows Danny and Barrie of The Toy Shoppe in one of their many visits to the Steiff factory and archives seeking inspiration for our Toy Shoppe exclusive editions by Steiff.

Margarete Steiff designed her first soft-filled fabric toy animal, an elephant made of felt, and began the family business. Margarete's nephew Richard Steiff studied art in Stuttgart and brought a heightened sense of realism to Steiff designs. In 1902, Steiff created the 55PB, a mohair plush bear that is the basis for the modern Teddy Bear we know today.

In 1902, Clifford Berryman, a well-know cartoonist for the Washington Post, made popular a caricature little bear with American president Theodore Roosevelt: thus, the "Teddy" bear was born. Children and adults have made the Teddy bear an iconic toy, universally loved and adored. Over the years, Steiff's focus on delighting children with realistic soft animals brought them fame around the world. Their innovations in airbrushing, choice materials and manufacturing have created toys that are prized everywhere.

Steiff continues to create Teddy bears and other animal friends at their factory in the small town of Giengen, Germany. After 125 years, Steiff continues to lead the world in the finest Teddy bear designs and manufacturing. Their commitment to quality and excellence has brought joy to generations around the world.

 
Steiff Takes Pride In Their Manufacturing & Craftsmanship

Manufacturing is so much more than just an empty word at Steiff. They have filled the term with life staying true to the tradition and spirit of the company's founder, Margarete Steiff.

Crafted By Artisans

Where things are created by hand, there is always a lot of creativity, energy, ability, experience, enthusiasm for the little details and dexterity at work. Steiff creations are hand made with lots of love - love of detail and love of the finished product itself. It is exactly this enthusiasm for the beautiful things in life, the extraordinary and the desire for perfection that you will feel when you hold a Steiff animal in your hands.

Filled With Love

Each Steiff animal tells his own story. He tells of his soft, comical or even untamed, wild, role models in nature. He reveals his own personal story of his journey from a bold vision, to an initial idea and his first birthday as a sample animal. He tells a tale of his creation from the finest materials - precious wool felt and cuddly plush of fine alpaca and mohair. His friendly eyes and hand stitched features reveal the moment in which he received his unmistakable character.

Friends For Life

It seems as if time stands still for just a moment when you see that friendly, curious smile of your new Steiff friend for the very first time. Your new friend is sure to make you happy and may even bring back memories you thought had been lost forever - memories to cherish and share with your Steiff friend forever.

 
Steiff Uses Only The Finest Materials

Steiff takes pride in using only the finest materials for each of their creations. With their unique, silky-soft tuft, Steiff creations are always love at first touch. Each time you snuggle up with your Steiff friend, his soft cuddly nature will melt your heart and delight your inner child.

Alpaca - soft, silky, opulent

The luxurious wool from the fur of an Alpaca is the warmest and thickest natural fiber that exists. Many years ago, Steiff discovered the exclusive alpaca for production of wonderful Steiff products. With its incomparable quality and lasting value, alpaca embodies an aesthetic quality and sensuousness at the same time. Thanks to the natural unsurpassable qualities of alpaca, Steiff creations retain their long lasting beauty.

Mohair - lustrous, shiny, sleek

Silky smooth, lustrous and a gentle softness that invites you to touch and feel: all of these are characteristics of mohair. It is a fascinating natural fiber obtained from the very long, curly and sumptuous white fur of the angora goat - one of the most valuable races of goats in the world. Since 1901, Steiff has used this wonderfully lustrous, thick and velvety-feeling beautiful fiber to make their creations.

Woven Fur - Soft To The Touch

A Steiff animal owes its lifelike character to its exceptionally real and natural-feeling coat made of woven fur. This is the result of a unique three-dimensional weaving technique in which the wonderfully soft woven fur is made. The thread is woven perpendicularly into the cotton backing - thus giving each Steiff creation a lifelike character of their real role model. It is so delightfully soft that it entices you to cuddle them, stroke them and play with them.

Plush - fluffy, versatile, soft

Plush Steiff animals are fluffy and feel particularly soft and gentle. A special finishing technique gives Steiff's knitted plush fabric a unique combination of soft feel and high durability. Plush can be used for a multitude of applications and its functionality makes it the ideal choice for the special demands of children's sensitive skin.

With their acquisition of the world-famous Schulte company in 2009, Steiff is the world's only manufacturer of stuffed toys with its own fabric factory.

 
The Steiff Purity Law

The Toy Shoppe has offered Steiff products since we first opened our doors in 1975. Their quality is legendary. This excerpt from the 2010 catalog stating the Steiff Purity Law will provide insight into Steiff's depth of commitment to the quality of their products.

“Only the best is good enough for our children.”

Pictured below is a young Margarete Steiff who founded Steiff in 1880 and established the company's commitment to quality when she devised their motto.

1. No Harmful Substances

We voluntarily go far beyond the legally required standards and even surpass them. Because we are convinced that only animals which pose no health hazard deserve the good name Steiff.

2. No Allergenic Substances

We have high expectations of our suppliers whom we oblige to adhere to the strict Steiff guidelines. We extensively examine all the basic materials before they are used in production.

3. No Harmful Dyes Or Colours

We have voluntarily imposed stricter regulations than required by law for all our dyes and colours. Children can put Steiff products in their mouths without any misgivings.

4. Highest-Quality Materials

Only the finest natural fibres, such as mohair and alpaca or woven fur made of synthetic fibres, are woven in our own weaving manufactory, Steiff Schulte in Duisburg. Furthermore, we use only carefully-selected, inspected materials by well-known manufacturers.

5. Lint-Free Plush

The plush of a Steiff animal has always been something special. It is extraordinarily true-to-nature, soft, long-lasting and does not lose any hair. We use only lint-free uppers made of the highest quality.

6. No Harmful Fillings

We use exclusively new and non-harmful materials from the factory for the fillings of our Teddy bears and soft animals. The fillings of our animals are, of course, inspected by Oeko-Tex.

7. Highest-Quality Seam Workmanship

This is ensured by the standardised Steiff seam width as well as the high density of seams, which is typical only for animals from our company. A Steiff animal will last a lifetime.

8. Hygienic Production

For the production of our animals, we pay careful attention that we adhere to all hygiene and cleanliness standards. For example, that is why use metal detectors during all the production processes.

9. Independent Inspection

For decades, we have had our products independently inspected by the LGA in Nuremberg, and we collaborate intensively with other independent institutes, such as TUV and Dekra. In our laboratory in Giengen an der Brenz, we conduct over 12,000 additional tests every year. The Steiff Quality Management System is certified according to DIN EN ISO 9001 (German Industrial Standards)

10. Quality Since 1880

Throughout the various production steps, we produce continuously environmentallyfriendly as well as in view of the flawless quality and longevity of our products. A Steiff animal can be a companion throughout a whole childhood and still be a source of joy even as an adult.

 
Video Fun

We know you will enjoy this fun video featuring Steiff's Bonzo replica
based on the beloved character originally created by George Studdy in 1911.